Little Rock, Arkansas

1818 N Taylor St
Little Rock, AR 72207
Across from the Kroger parking lot

 (501) 666-4210

Open Today Until 5:30 pm

Monday 9:30 am - 5:30 pm
Tuesday 9:30 am - 5:30 pm
Wednesday 9:30 am - 5:30 pm
Thursday 9:30 am - 5:30 pm
Friday 9:30 am - 5:30 pm
Saturday 9:30 am - 5:30 pm
Sunday Closed

Jim Allen Franchise Store Owner

View Our Store Site

 February could well be considered
“The Month of the Bird”

With Congress having proclaimed it National Birdfeeding Month
and The Great Backyard Bird Count 
taking place February 16-19, February has gone to the birds.


Additionally, here in Arkansas, February means Bluebirds begin nesting; Dark-eyed Juncos, White-throated Sparrows and other winter guests are headed north for the warmer months; and male Goldfinches are beginning to turn yellow.  These are local events we can set our mental calendars by.

But this year is different.  2018 has been designated “The YEAR of the Bird!”  In a somewhat unprecedented move, Cornell Lab of Ornithology (the world leader in avian research) teamed up with Audubon (one of the oldest conservation and education groups in the country), The National Geographic Society (you know the magazine and TV channel), BirdLife International, and a myriad of other like-minded conservation organizations around the world to create a year of global awareness into the plight of birds across our planet. 

But, this isn't just another meaningless “XYZ Day” designed to sell greeting cards or push a mattress sale.  Due to environmental challenges as broad as climate change, deforestation, and widespread agricultural and consumer pesticide use, and as specific as maintaining airport aircraft safety and the planting Nandina in urban landscapes, we have seen a decline in the bird population just in the United States of nearly 60% since the 1960s.  This means if you were to look out your window today and see four birds in your yard or at your feeder, sixty years ago you would have seen ten.  And the problem isn't limited to the US.

Okay...but why should we care?  There still seem to be plenty of birds around, right?  Ecological balance is the answer.  Birds provide a host of services to the environment at large and to humans in particular.  For example, providing natural insect and rodent control, and the pollination of trees and shrubs.  Birds are also responsible, in part, for reforestation after fires and other natural disasters through the redistribution of plant seeds.  Scientists even say that birds act as a barometer for our planet's general environmental health. 

So, what can you do?  Don’t worry, we won’t ask you to picket the capital or write your congressional representative (but you are certainly welcome to!).  It has always been my feeling that we make the greatest impact at home.  How and where we choose to spend our money will impact the environment in general and birds in particular in very significant ways.  For instance, choosing to buy organically grown food means no pesticides being used in the fields allowing birds to thrive with plentiful food sources.  Likewise, choosing to plant native plants in your yard will encourage birds to nest and forage there.  

Remember fifty or so years ago when no one would have even considered not giving you a bag for your purchase at the store?  Today, bags are optional and often refused.  It is these small life changes that have long-term impacts on our environment.  So help us get the word out for The Year of the Bird!  We encourage you to follow us on Facebook and to follow Audubon, National Geographic, Cornell Lab of Ornithology, and BirdLife websites to learn more about how to protect the birds we love so much. 

Happy Year of the Bird!